Sunday, August 12, 2012

1970 Dodge Challenger R/T Convertible ad channels Buford T. Justice

1970 Dodge Challenger R/T commercial screencap

Sure, Jackie Gleason's perpetually frustrated Sheriff Buford T. Justice from Smokey and the Bandit wouldn't appear until seven years after this commercial for this 1970 Dodge Challenger R/T convertible. But the tone and tenor is spot on, with a Southern officer explaining to a fellow policeman named Buford and the town judge how he's caught a "cute li'l gal no bigger than a minute" wheeling her "racing car" through town.

Dodge has so far resurrected the Challenger, Charger and (now SRT) Viper. If it would bring back commercials like these, we wouldn't complain about that either. Check it today's lesson in American history below.
Via: 1970 Dodge Challenger R/T Convertible ad channels Buford T. Justice

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